<aside> 💡 This dashboard is designed to show the number of pageviews and conversions that comes from specific blog posts. This is key in showing how content that you’re creating contributes to pipeline.

The “Page Title” is a dropdown where you can choose which specific page titles you want pageviews and conversions tracked from. This is something I like to use to show execs how my articles specifically are driving traffic and conversions.

Directions on how to edit and embed your own Looker Studio report on this page:

1. Click here to pull up the Looker Studio report template
2. Click the three dots in the upper right hand corner and click “make a copy”
3. Under “New Data Source” dropdown, click “Create New Datasource”
4. Select “Google Analytic Connector” and Authorize the connection
5. Select the “Google Analytic view”
6. Select the blue “Connect” button in the upper right hand corner
7. Select “Add to report” in the upper right hand corner
8. Then select “copy report”

Make sure to update the logo to your own (or your company’s). I also like to change the branding to match the company I’m working with.

There are 4 pages in this dashboard. You can scroll through them in the lower left hand corner.

Page 2 has a “goal completion” section. Here is where you can see if articles are driving demos.

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https://lookerstudio.google.com/embed/reporting/8a091e79-f6ea-471a-8aa4-5cb6fba6d312/page/p_dsgl60i07c